About Us | weurbansport

 

 

 

Why Sport?

We believe in the power of sport for wider social outcomes. Sport is energetic, inclusive and enjoyable, but We Urban's goal isn’t just about having fun. Sport teaches key skills such as teamwork, understanding and self-discipline, brings people together, creates pride in a community, breaks down social boundaries, and inspires people to make a difference in their own lives and for others. Through sport, We Urban can empower young people to kick-start a cycle of positive change that echoes throughout their entire community.

Our mission: provide the inspiration, apparel, equipment and platforms for the world to play together.